Graduate Programs

Strategic Marketing Communication (MA)

We are the brand storytellers and influencers.

  • 3

    professional paths to focus on: Strategic Planning, Digital Strategy, and Brand Strategy

  • 5+5

    Curriculum: Take 5 core marketing courses and 5 elective courses to customize your program to fit your professional goals

  • 40

    credit programs designed for working professionals, with classes offered in the evening

Emerson’s Strategic Marketing Communication MA (SMC) prepares you for a career in one of the nation’s fastest-growing fields, marketing and communications. Our program is flexible and allows you to choose between three marketing focuses to build your Master's program around your career goals. 

Our SMC program prepares you for a diverse range of careers in marketing and communications on both the agency side and the client side, giving you the unique opportunity to apply your marketing skills to any industry including technology, healthcare, entertainment, finance, education, and more.