Department of Communication Studies

Courses


Filter the courses by subject area

  • CC100 - Fundamentals of Speech Communication (4 Credits)
    Introduces basic concepts, theories, and principles of oral communication applied to speaking situations. Develops competence in oral communication through performance and critical analysis of student skills in a variety of speaking formats. Audience analysis, content discovery, communication strategies, arrangement of ideas, use of evidence and reasoning to support claims, language and style, voice and other delivery skills and ethical considerations are covered.
  • CC150 - Radio Programming and Operations (4 Credits)
    An in-depth exploration into the art and science of programming terrestrial, internet, and satellite radio entities, in both the commercial and public sectors. This course focuses on the evolution of broadcasting an audio product for entertainment and informational purposes. It examines the effects of cultural, governmental, technological, and market forces on the radio industry as a whole as well as on individual radio stations throughout North America.
    Instructor: John Casey
  • CC160 - Interpersonal Communication Skills (4 Credits)
    Introduces the practices and principles of interpersonal communication. Focuses on perception, creative/critical listening, nonverbal communication, emotions, power, and self-disclosure. Issues of ethics, technology, and culture are woven throughout class content and discussions. Stages of relationships are explored as well as the influence of communication within and between those stages. Numerous applications to a variety of situations, including those in the family, workplace, and romantic context are undertaken as students draw from their own experiences.
    Instructor: Rich West
  • CC203 - Intercultural Communication (4 Credits)
    Analyzes readings in intercultural communication focusing on verbal and nonverbal customs of various cultures as information from both cultural and language perspectives. Each semester focuses on specific topics or cultures. Background in other cultures is helpful but not essential.
  • CC210 - Culture, Diversity, and Health Communication (4 Credits)
    Provides an understanding of how diverse people and groups communicate about and negotiate issues of health and illness. It uses a socio-ecological approach to study various aspects of culture, health behaviors, and health dynamics. Course investigates processes for developing culturally competent health initiatives for diverse populations. Cross-listed with HC 210.
  • CC220 - Public Discourse in the United States (4 Credits)
    Examines how Americans in the United States talk about important public issues including race, class, work, and foreigners. Applies theories of discourse to case studies of political communication.
    Instructor: Michael Weiler
  • CC221 - Global Political Communication (4 Credits)
    The broad objective of this course is to provide students with a detailed examination of the impact of communication technologies and other contextual variables on political information flows and social interactions in the United States and internationally. This course puts an emphasis on political communication from a permanent campaigning perspective in and out of elections, party politics, and governing processes.
    Instructor: Vincent Raynauld
  • CC235 - Sports Communication (4 Credits)
    Sports is a major industry in the United States today, and this course introduces students to the wide-ranging field of sports communication. The course is a comprehensive survey and analysis of the best practices and techniques for effective public relations in the sports industry. Topics include how to define, develop, and deliver an effective campaign; the use of mass and social media platforms for brands, personalities, and teams; and the management and mitigation of crisis. Course pedagogies include case studies, simulations, presentations by professionals associated with the field, writing assignments, and role-playing exercises.
    Instructor: Charles Steinberg
  • CC236 - Sports Public Relations (4 Credits)
    Provides students with a practical, strategic, and technical understanding of sports communication and the roles that publicists, agents, and sports marketers play in the industry. Discussion topics include various aspects of sports-focused public relations and mass media such as: media relations, social media, branding, media management, crisis communication, and sponsorships. Students explore the public?s relationship with athletes, teams, and sports, as well as broadcast, Internet, and print news mediums as they relate to sports communication. Students can expect to explore topics through a mix of class lectures, assigned readings, written assignments, expert speakers, role-playing exercises, and a final project.
  • CC263 - Argument and Advocacy (4 Credits)
    Studies the art of advocacy. Students develop logical, organizational, and research skills that debate and other forms of oral and written advocacy require. They participate in debates about current political and legal controversies and learn how critical thinking skills are used as tools both for advocates and audiences.
    Instructors: Heather May, Gregory Payne, Michael Weiler, Robert Kubacki
  • CC264 - Oral Presentation of Literature (4 Credits)
    Oral performance of literature (poetry, prose, and drama) is used as the art of understanding and communicating a text's meaning to an audience. Explores the aesthetic dimensions of literature and its performance. Students develop critical skills interpreting texts and evaluating performed literature.
  • CC265 - Professional Voice and Speech (4 Credits)
    Trains voice to develop wide range of controls in pitch, volume, and quality to meet voice and speech needs of journalism, public speaking, and interpretation. International students are encouraged to enroll if interested in accent reduction.
  • CC266 - Conflict and Negotiation (4 Credits)
    Studies conflict theory and principles and practices of dispute resolution. Includes everyday conflict, negotiation, mediation, arbitration, and alternative dispute resolution systems. Emphasizes interpersonal skills development.
  • CC303 - Politics, Advocacy, and Public Opinion (4 Credits)
    Studies the research process from problem definition to survey design, sampling, data analysis, and interpretation of results. Students develop skills in reading and interpreting social scientific research and conducting forms of research pertinent to public and political communication needs.
    Instructor: Spencer Kimball
  • CC304 - Communication Informatics (4 Credits)
    Studies social-shaping communication technologies. Explores central role of communication in creating and sustaining social communities online and examines web-based technology and use by people in building social networks and organizational structures. Analyzes optimal use of information technology to create social presence and cohesion in multiple contexts. Individual and/or team projects explore human communication and intersection of information technologies.
    Instructor: Linda Gallant
  • CC305 - Communication Research Methods (4 Credits)
    Teaches the use of social scientific methods of empirical research to investigate communication phenomena. Students learn how to become critical consumers of research and how to conduct empirical communication research. This course fuses basic research principles with theory and practice.
    Instructor: Rich West
  • CC310 - Campaign Management (4 Credits)
    Focuses primarily on electoral campaigns with attention to persuasive campaigns in general. Includes political advertising.
    Instructor: Charles Coplin
  • CC315 - Introduction to Nonprofit Communication Management (4 Credits)
    Nonprofits rely on a solid strategic plan for success in following their missions; board structure, branding, funding, effective communication, and a commitment to serve their constituencies must be deployed strategically. This course provides a foundation in nonprofit communication management and social media communication strategies.
  • CC316 - Nonprofit Fundraising Campaign (4 Credits)
    Nonprofits depend on donations for a steady stream of income to help serve their missions. This course provides students with an overall understanding of various options nonprofits have to raise funds. An emphasis is placed on developing fundraising strategies and the utilization of sound practices for maximum success to help build sustainability and service-learning partnering with local nonprofits.
  • CC326 - Academic Writing for International Students (1 Credit)
    Covers the structure, organization, and goals of academic English writing assignments. Through two main writing projects students concentrate on creating outlines; drafting; use and citation of sources; peer review, and revision.
    Instructor: Jeremy Heflin
  • CC327 - Ell Seminar in Leadership and Business English (1 Credit)
    Students learn and practice advanced business and academic language skills most commonly used in the United States Emphasis is on improving presentation and discussion facilitation skills
  • CC328 - ELL Dialogues on Global Issues (1 Credit)
    Develops confidence in public speaking through leading class dialogs on current events, conducting a speech, and working in groups to create broadcast news stories. The class will offer practical and theoretical approaches to evaluate and improve English language use.
    Instructor: Jeremy Heflin
  • CC329 - ELL Seminar in Pronunciation, Basic Public Speaking and American Culture (1 Credit)
    Students develop, learn and practice correct American English pronunciation skills while learning basic presentation techniques and American culture.
  • CC330 - Management and Communication (4 Credits)
    Introduces fundamental principles of management in profit, nonprofit, and government settings. Special emphasis is placed on humanistic and systems approaches, communication skills and theory, and national and global trends. Sample topics include planning, organizing, staffing, decision making, and leading. Case method is applied.
    Instructor: Ted Hollingworth
  • CC336 - Sports Management (4 Credits)
    Provides an extensive overview of the management of professional, amateur, and recreational sports and the analytical skills necessary for sports managers to succeed in sports organizations. Aims to provide practical, hands-on experience in the sports industry by surveying the business models of the sports leagues, organizations, and business sectors (such as media, licensing, facilities, etc.). Emphasis is placed on how the application of analytics has altered the decision-making processes of sports organizations. Students examine marketing techniques and activities used to advertise and promote sports events and undertake a comprehensive survey and analysis of the state of digital media and marketing in sports today.
  • CC337 - Topics in Sports Communication: Sports Media (4 Credits)
    Sport is an integral component of today's media, this course examines the history of sports writing and sports broadcasting and the state of these fields today. In addition, this course provides a practical guide to sports broadcasting and production. Students of sports media are taken through techniques of analysis for film, TV, newspapers, magazines, advertisements, and the internet. The course encourages students to engage critically with their own experience of media sport and to develop an independent approach to analysis.
    Instructor: Gene Lavanchy
  • CC344 - Rhetoric of Social Movements (4 Credits)
    Critically examines prominent rhetorical texts and events that shaped political processes and relationships. Applies insights to contemporary contexts and issues.
    Instructor: Michael Weiler
  • CC350 - Media Broadcast Vocal Presentation (4 Credits)
    Course is designed to complement CC 265, Professional Voice and Speech by focusing on voice training for broadcast media specifically, including microphone technique and practice and understanding of audio and video technology.
    Instructor: John Casey
  • CC356 - Crisis Communication (4 Credits)
    Details the importance of managing communication in crisis situations. Topics include definitions, types, classifications, phases, planning, publics, contingency events, time estimating, crisis teams, control centers, working with media, training, and follow-through. Crisis scenarios cover profit, nonprofit, and government organizations at the local, regional, national, and/or global level. Case examples are employed.
    Instructor: Vincent Raynauld
  • CC360 - Social Media and Politics (4 Credits)
    Offers an in-depth look at the role of social media in different aspects of the political process from a permanent campaigning perspective, including in the context of electoral contests, legislative and governing patterns, and party politics. On one hand, it explores how formal political players?candidates for elected office, elected officials, political parties, and governmental agencies?are adapting some of their information dispersion, mobilization, and organizing strategies to the distinct structural and functional properties of social media. On the other hand, it examines the evolution of the way in which and to what extent many players on the edges of the formal political arena are active politically as social media are becoming an increasingly central component of their political engagement toolkit. In sum, this course provides students with a broader understanding of how these two dynamics are fuelling the rise of a political engagement disconnect between political elites and the population at large, especially members of the millennial generation, internationally.
    Instructor: Vincent Raynauld
  • CC372 - Topics in Communication Studies: Mental Health, the Media and Public Policy (4 Credits)
    This course focuses on the role of communication and rhetoric in shaping distinctions and relations between "Mental Health" and "Public Policy,? looking at mental health issues and challenges for audiences, and the media advocate for or against particular mental health policies and practices. We will examine how the public comes to view mental health issues through representations in a variety of media both ?formal? and ?informal?; problems of efficacy and ethics in the public discourse, forums, and voices playing a part in mental health controversies and debates; and our own practices of advocacy around messaging and policy.
    Instructor: Heather May
  • CC372 - Topics in Communication Studies: Guerilla Public Relations (4 Credits)
    This course is designed to give you a strong understanding of guerilla PR, the essential communication strategic method to plan and execute public relations campaigns with no or little budget. You will learn to think entrepreneurially about communication strategy and tactics; How to map out strategies that redefine communication battlefields in ways that place competing brands on equal footing or even outflank them. We will explore the latest trends, tools, technologies, strategies, tactics and various media types critical to implementing and managing guerilla PR campaigns. We will often discuss and analyze guerilla campaigns, especially from the perspectives of brand communication, sports communication, political communication and global communication.
  • CC372 - Topics in Communication Studies: International Public Relations and Global Communication Management (4 Credits)
    This course will introduce students to the global perspective of public relations with an emphasis on international agency and in-house public relations. Students will gain a practical, strategic, and technical understanding of international public relations and will apply their acquired course knowledge through participation in an international acedemic PR competition called "The GlobeCom Project," which involves virtual teamwork with PR students from diverse countries around the world. Course discussion topics include various aspects of international public relations and global communications management including: media relations, social media, branding, foreign news environments and reporting agencies, media management and crisis communication. Students will explore topics through a mix of class lectures, assigned readings, written assignments, expert speakers, role-playing exercises and the GlobeCom Project.
  • CC372 - Topics in Communication Studies: Animal Advocacy and Outreach (4 Credits)
    Cats, dogs, and other companion animals are like members of the family in American culture. But what rights do they have? How are laws related to animal welfare created? In this course, we will explore the history of the animal rights movement in the U.S. and abroad and examine significant events and cases. We will also explore issues of controversy in the movement, cultural implications, and the intersection of rights and welfare. Guest speakers from various local animal welfare organizations will visit class to discuss their advocacy and outreach projects. Students will also participate in lobbying and outreach campaigns with local animal organizations.
  • CC415 - Mediation, Facilitation, and Dialogue (4 Credits)
    Considers theory and practice of various forms of third-party-guided dispute resolution. Students learn to mediate conflicts, facilitate discussions, and promote dialogue among parties in conflict. Emphasis is on developing skills in leading groups.
  • CC471 - Topics in Leadership, Politics, and Social Advocacy: Speechwriting and Thought Leadership (4 Credits)
    Speeches are a powerful storytelling tool that fuel advocacy, business, marketing, and political campaigns. Students will learn about how speeches can be used strategically with other forms of online content such as public service announcements, blog posts, and brand journalism to target messages to specific audiences.
  • CC471 - Topics in Leadership, Politics, and Social Advocacy: Digital Storytelling (4 Credits)
    Introduces students to single-camera photo/video production using a mobile device. Students learn how to operate equipment, mainly smart phones and other devices such as iPads and tablets as the principles underlying shooting, editing, and online distribution. Emphasis is placed on the fast paced digital storytelling using non-traditional stages of preproduction, production and postproduction. Topics will include equipment to improve your photos/videos, basic camera settings, applications for basic filming and editing, best video apps for iPhone and iPad, getting smooth motion shots, filming interviews, practical video editing steps, YouTube sharing and analytics, and making a multimedia video story.
    Instructor: Sean Tracey
  • CC471 - Topics in Leadership, Politics, and Social Advocacy: Presidential Politics: General Election (4 Credits)
    This course examines the process involved in electing a President in the United States. We?ll explore how modern campaigns inform, influence, and mobilize voters. Topics include the role of political parties and candidates, campaign strategies and issues, political advertising and media coverage, campaign finance and campaigning and governing. Students upon completion of the course will have a practical and theoretical understanding of the 2016 presidential elections including the electoral college.
  • CC471 - Topics in Leadership, Politics, and Social Advocacy: Student Activism of the '60s (4 Credits)
    This course will explore student activism in the 60's with an emphasis on how the Vietnam War radicalized youth, the strategies and tactics used by student activists and the reaction of the Establishment to such movements. The course will focus on speeches, writings, books, music, movies and other rhetorical artifacts as they defined and branded such movements, and how the student movement was influenced by other activist groups, speakers and events including King, Malcolm X, Nixon, Robert Kennedy, Eugene McCarthy, culminating in the shootings at Kent State.
    Instructor: Gregory Payne
  • CC472 - Topics in Communication: The New Normal: Gender and Race Disparities in Hollywood (4 Credits)
    One cannot engage with mainstream media without observing the abnormal dichotomy and misogynist location of women. This course will function as an applied laboratory by integrating theory, feminist text and personal narratives from industry specialist to understand this paradox. We will use the work of different feminist theories like bell hooks, Audre Lorde, and Patricia Hill Collins as well as current works from Roxanne Gay along with communication theories like Genderlect, Muted Group and Feminist Standpoint Theory to frame our understanding of media. The lived experiences of LA community industry specialist and guest speakers will serve to increase our knowledge. The course will conclude with a collaborative, student-driven construct for enacting equity and addressing gender bias in Hollywood and LA communities. This course is crosslisted with a course being offered in Los Angeles.
  • CC472 - Topics in Communication: Entertainment PR (4 Credits)
    The entertainment industry contributes more than $500 billion to our nation?s economy. Moreover, this sector has significant economic impacts worldwide. This course will focus on analyzing best practices for successful public relations campaigns in this industry. Coursework will include a case study approach combined with developing and executing a campaign for an entertainment-based organization.
    Instructor: Owen Eagan
  • CC472 - Topics in Communication Studies: Communication and Online Relationships (4 Credits)
    The manner in which we initiate, maintain, and terminate our relationships has undergone great change over the past decade. Today, more than ever, relationship development takes place electronically and relationships can prosper and/or decay because of technology. This course will explore how communication functions in online relationships. In particular, social networking sites (SNS) have become groundbreaking in relational life. Whether through Facebook posts, Skype conversations, Instagram photos, Snapchat videos, or 140-character Tweets, it?s important to understand how ?relational technology? functions in our lives and the consequences of this technology. Unpacking the complexities of SNS and other electronic communication is important as we communicate with our family, friends, colleagues, and romantic partners.
    Instructor: Rich West
  • CC472 - Topics in Communication Studies: The New Abnormal: Gender and Racial Disparities in Hollywood (4 Credits)
    One cannot engage with mainstream media without observing the abnormal dichotomy and misogynist location of women. This course will function as an applied laboratory by integrating theory, feminist text and personal narratives from industry specialist to understand this paradox. We will use the work of different feminist theories like bell hooks, Audre Lorde, and Patricia Hill Collins as well as current works from Roxanne Gay along with communication theories like Genderlect, Muted Group and Feminist Standpoint Theory to frame our understanding of media. The lived experiences of LA community industry specialist and guest speakers will serve to increase our knowledge. The course will conclude with a collaborative, student-driven construct for enacting equity and addressing gender bias in Hollywood and LA communities. This course is crosslisted with a course being offered in Los Angeles.
    Instructor: Miranda Banks
  • CC475 - Capstone in Leadership, Politics, and Social Advocacy (4 Credits)
    Advanced theory, research, and practice in political communication. Students develop and enhance portfolios of political communication materials, including development of two communication campaigns.
    Instructor: Owen Eagan
  • CC476 - Capstone in Communication Studies (4 Credits)
    Advanced theory, research, and practice in communication studies. As a key feature of the course, students complete a senior thesis or project.
    Instructors: Owen Eagan, Rich West
  • CC608 - Public Affairs (4 Credits)
    Students gain the knowledge and skills necessary to identify, analyze, and communicate with internal and external stakeholder groups for the purpose of persuasion. Rhetorical strategies are developed for ethical, effective issue advocacy campaigns and campaigns to build identity, and enhance and protect reputation of individuals and organizations. New media developments, diverse and global stakeholder groups, and the 24/7 media environment will be addressed. Students design and produce at least one original communication campaign for a client in the private or public sector.
    Instructor: Mohamed Khalil
  • CC609 - Political Communication (4 Credits)
    Political Communication explores fundamental theories, such as agenda setting, framing, and branding. The balancing of ethical implications confronting many political communication situations is discussed through case studies. Practical communication strategy is evaluated, looking at how the media works in general, including the news (hard and soft), entertainment programs, and advertising, in order to shape political perceptions, change attitudes, and effect behavior. Students are introduced to the latest in grassroots activism and mobilization efforts, including mobile and online communication techniques, to better shape civic life, elections, and policy decisions.
    Instructor: Vincent Raynauld
  • CC621 - Speech Writing & Online Content (4 Credits)
    Persuasive online content, whether in written, visual, and oral communication formats, can motivate audiences and communities to take action. As active audiences and community members, people engage in social advocacy, form opinions, consume products, and motivate others to participate in collective action. Understanding the role of creating effective speeches and web-based content for persuasive and strategic communication requires knowledge and proficiency in speech writing, presentation skills, audience analysis, as well as matching audiences, writing styles, and digital storytelling to the most suitable social media platforms.
    Instructor: Gregory Payne
  • CC645 - Public Opinion Research and Practice (4 Credits)
    Students engage in applied research in communication management. Students develop skills in assessing and formulating problems; designing research; gathering, synthesizing, analyzing, and interpreting data; and applying the results to comprehensive communication strategies. Students learn to apply the most appropriate quantitative and qualitative research methods to particular research problems in an effort to effectively address stakeholder audiences, oversee information management systems, and cultivate and manage intellectual capital. Students gain experience in surveys, polling, focus groups, interviews, communication audits, and learn how to optimize research conducted through the Internet-based research.
    Instructor: Spencer Kimball
  • CC647 - Organizational Communication (4 Credits)
    Instructor: Ted Hollingworth
  • CC648 - Public Relations (4 Credits)
    Addresses in-depth the development of stakeholder relations and communication in the public, private, and nonprofit sectors. Topics covered include corporate relations, reputation management grassroots organizing, public policy and the media, political communication, social advocacy campaigns, and public diplomacy. Case studies of communication campaigns at the local, state, regional, national, and international levels are used. Students produce and present at least one communication campaign to affect behavior in diverse stakeholder groups.
    Instructor: Ted Hollingworth
  • CC652 - Emerging Communication Technologies (4 Credits)
    Surveys the political and social trends of the effects and uses of web-based communication, especially social media, and the shaping and reshaping of institutions. Students develop knowledge and skills in assessing and developing communication strategies for how to best reach multiple stakeholders and audiences with an emphasis on online communication. Through readings, exercises, and projects such as social media audits, students engage in strategic communication planning to best develop every aspect of an institution's communication management - from the narrowest internal communcation to the broadest public communication campaigns.
    Instructor: Linda Gallant
  • CC655 - Project Management and Communication (4 Credits)
    Develops skills in understanding, applying, and assessing the process known as project management in a variety of environments. This is accomplished by introducing and applying the following: systems theory and its philosophical underpinnings; project management theories, methods, vocabularies, and skills; organizational communication theories; team building theory, application, and trends; and global workplace implications and trends.
    Instructor: Charles Coplin
  • CC692 - Capstone Course in Communication Management (4 Credits)
    Students synthesize prior coursework and new learnings to address an important need in public or organizational life. Calling upon competencies in strategic communication planning and design, students produce and present a final professional-level project as the culmination of their course of study. Readings, case studies, and in-class activities support continued inquiry into the most current theoretical dimensions of the discipline.
    Instructor: Owen Eagan
  • CC695 - Seminar Topics in Communication Management: Digital Storytelling in Public Relations Campaigns (4 Credits)
    In this course, we?ll deconstruct and explore the elements of video storytelling (length, visual style, audio, framing, lighting, art direction and color, cast, dialogue, etc). You?ll understand how your choice of collaborators and your technology (equipment) will enhance or hinder your creative ideas and your potential to produce a good story. You?ll be challenged to think about and utilize a number of compelling concepts to consider when creating your own PR digital stories, including "the power of vague," "the element of surprise," and how to "entertain vs. inform." You?ll work in teams to create stories, to learn how to collaborate, direct, operate a digital camera, and steer your team toward the creation of a successful Public Relations campaign story.
    Instructor: Sean Tracey
  • HC200 - Introduction to Health Communication (4 Credits)
    Introduces the study and application of principles and practices of health communication. This is a foundation for students in exploring what we know about our health due to the different components of communicating about health. Specifically, topics cover doctor-patient communication, the role of culture, social support, family health history, varied communication channels, technology, health campaigns, risk communication, and government policies. Case studies of health practices are used to illustrate these different topics.
    Instructor: Christine Skubisz
  • HC210 - Culture, Diversity, and Health Communication (4 Credits)
    Provides an understanding of how diverse people and groups communicate about and negotiate issues of health and illness. It uses a socio-ecological approach to study various aspects of culture, health behaviors, and health dynamics. Investigates processes for developing culturally competent health initiatives for diverse populations. Cross-listed with CC 210.
  • HC213 - The War on Drugs (4 Credits)
    While the official ?War on Drugs? in the United States was declared in 1971 by Richard Nixon, battles about alcohol and drug use were waged as early as the Colonial Era. This course covers the health effects, social impacts, and legal debates of various drugs including: alcohol, cocaine, opiates, amphetamines, club drugs, marijuana, and tobacco. Using documentaries, media reports, social science research, and original source material, students learn about the prohibition of alcohol in the 1920s, the so-called ?crack epidemic? of the 1980s, and modern-day debates over marijuana decriminalization and legalization. Students are asked to evaluate and propose changes to current U.S. drug policy. There is also a service learning component to the course, where students partner with a local organization to work on needed communication initiatives related in some way to addiction, overdose, harm reduction, or substance use and abuse.
    Instructor: Nancy J. Allen
  • HC400 - Health Communication Campaigns (4 Credits)
    "Just Say No." "This is your brain on drugs." "Live Strong." "Race for the Cure." Health campaigns have influenced our perception of issues related to health and health behaviors for decades. Students learn the process of health campaigns to obtain the skills to develop, implement, and evaluate their own health campaign for a community effort. The course also discusses the role of public health, perceptions of health, and the variety of communication channels available when creating these campaigns. Cross-listed with CC 420.
    Instructor: Nancy J. Allen
  • HC602 - Media Strategies for the Health Professional (4 Credits)
    Students develop an understanding of the strategic use of the media by health communicators in message development and communication strategy execution. Students also explore the ethical concerns of healthcare professionals who utilize the media. Students learn how to develop effective health communication campaigns that bring about behavioral change among target audiences and influence health policy issues at the local, state, national, and international level. In addition, students learn how to develop evaluation techniques for health communication strategies.
    Instructor: Nancy J. Allen
  • HC603 - Research Methods (4 Credits)
    This course is organized around the research process in which students learn how to formulate a research question and define a research problem, decide upon a research design, assess data collection methods, define a sampling frame, determine types of data analyses, interpret data appropriately, and prepare a research report. Topics in both qualitative and quantitative research methods are included. Further, students gain an understanding of the importance of research in the development of health communication strategies.
    Instructor: Christine Skubisz
  • HC605 - Topics in Health Communication: Risk Communication (4 Credits)
    Instructor: Nancy J. Allen
  • HC610 - Applied Learning Experience (4 Credits)
    A capstone experience for students completing the Health Communication program. Students conduct research and develop and implement a communication plan to address the needs of a health-related organization in the Boston area. Projects may include the creation of training modules for health professionals, patient education, health information dissemination, policy advocacy, and the like. Students produce a final report.