David Gerzof Richard
DEPARTMENT OF MARKETING COMMUNICATION
B.A. Boston University
M.A. Emerson College
Entrepreneur, Marketing Executive & Professor of Media Relations, Social Media and Marketing
David Gerzof Richard is the Founder and President of BIGfish, an integrated social media, PR, marketing and social influence firm that specializes in guiding organizations through their marketing and communication challenges.
In his role as President of BIGfish, David has successfully developed and executed numerous marketing, communication and social influence campaigns that created value, gained buzz, captured mind-share and brought new companies, products and services to market.
Throughout his career, David has focused himself on entrepreneurial marketing, bridging relationships with consumer communities and positioning companies to maximize market and mind-share.
Since 2001, David has served as media and marketing professor at Emerson College. His Twitter handle is @DavidGerzof.
Political Campaigns and Social Media