Launch your career in sports management with our Bachelor of Science degree in Sports Communication, an immersive program that prepares you for a variety of careers in sports. From the emerging gaming entertainment field to esports, the program focuses on teaching you the most important skill for success: a strong foundation in strategic communication.
In this program, let your career aspirations guide your coursework. The curriculum is designed to strike a balance of core courses and electives with a digital focus, covering topics such as data analytics, social media, web design, and mobile communication. Courses are continuously evolving based on industry trends, like esports and fantasy sports, crisis management, sports PR, and strategic communication, ensuring that you remain on the cutting edge in sports communication, no matter where your career takes you.
After completing the core requirements, students opt for a customized program of study in a specific area of interest in sports communication, complemented with extensive opportunities to network in the industry through internships, special projects, workshops, and on-site experiences in sports activities.
Sports Communication Course Requirements
| Number | Course | Credits |
|---|---|---|
| CC 235 | Sports Communication | 4 |
| CC 236 | Sports Public Relations | 4 |
| CC 266 | Conflict and Negotiation | 4 |
|
CC 304 |
Strategic Digital Communication |
4 |
| CC 335 | Sports as Soft Power | 4 |
| CC 336 | Sports Management | 4 |
Tracks and Courses
Students choose one of the following tracks and complete 8 credits in the track:
Esports
| Number | Course | Credits |
|---|---|---|
| CC 230 | Esports | 4 |
| CC 340 | Esports Management | 4 |
| CC 440 | Esports Events | 4 |
Sports Management
| Number | Course | Credits |
|---|---|---|
| CC 330 | Management and Communication | 4 |
| CC 357 | Leadership | 4 |
Sports Public Relations
| Number | Course | Credits |
|---|---|---|
| CC 263 | Argumentation and Advocacy | 4 |
| CC 337 | Topics in Sports Communication | 4 |
| CC 356 | Crisis Communication | 4 |
Sports Punditry and Production
| Number | Course | Credits |
|---|---|---|
| CC 242 | Introduction to Podcasting | 4 |
| CC 265 | Professional Voice and Speech | 4 |
| CC 350 | Media Broadcast Vocal Presentation | 4 |
| CC 360 | Social Media and Politics | 4 |
Sports Diplomacy
| Number | Course | Credits |
|---|---|---|
| CC 203 | Intercultural Communication | 4 |
| CC 361 | Public Diplomacy and Grassroots Activism | 4 |
Elective Courses
Select 12 credits from the following (if not used above), and at least one course must be at the 400 level.
| Number | Course | Credits |
|---|---|---|
| CC 230 | Esports | 4 |
| CC 242 | Introduction to Podcasting | 4 |
| CC 330 | Management and Communication | 4 |
| CC 337 | Topics in Sports Communication | 4 |
| CC 340 | Esports Management | 4 |
| CC 350 | Media Broadcast Vocal Presentation | 4 |
| CC 356 | Crisis Communication | 4 |
| CC 357 | Leadership | 4 |
| CC 360 | Social Media and Politics | 4 |
| CC 361 | Public Diplomacy and Grassroots Activism | 4 |
| CC 415 | Mediation, Facilitation, and Dialogue | 4 |
| CC 437 | Advanced Topics in Sports Communication | 4 |
| CC 440 | Esports Events | 4 |
| CC 472 | Advanced Topics in Communication Studies | 4 |
| CC 498 | Directed Study in Communication | 4 |
| CC 499 | Internship in Communication | 4 |
Sports Communication Faculty
In addition to our full-time faculty who provide unmatched communication expertise for the foundation courses, our affiliated faculty are active practitioners in sports communication who excel as teachers with real-world experiences and internship/shadowing opportunities.
- Dr. Charles Steinberg, Senior Advisor to the President of Red Sox
- Tom E, Curran, Comcast Sports Net and Patriots Game Day analyst
- Lou Lauria, Ultimate Fighting Championships (UFC), International Olympic Committee
- Gene Lavanchy, FOX 25 News, "Best Sports Anchor" by Boston magazine
- Charles Coplin, Head of Programming, ABC Sports
- Stephen Iandoli, Sports Reporter at NBC/CBS affiliates
- Israela Adah Brill-Cass Esq., Conflict and Negotiation
- Ronnie Forchheimer, Managing Editor, NBCBoston.com; ESPN, Seasonticket.com.
- David Gerzoff, Big Fish Marketing
- Dr. Linda Gallant, Infographics
Alumni Advisory Board
The Alumni Advisory Council is a consultative body that provides input and feedback on curriculum related to the Sports Communication program. The Council is designed to reflect a broad cross-section of the sports communication industry.
- Al Jaffe ’68, ESPN
- Lee Stacey ’76, Monumental Sports
- Wayne Larrivee ’77, Green Bay Packers announcer
- Lou Lauria ’83, IOC
- Rob Tobias ’83, ESPN
- Tim Neverett ’88, Red Sox radio announcer
- Richard Crespi ’90, Fidelity
