DEPARTMENT OF MARKETING COMMUNICATION
B.A. Babes Bolyai University
M.A. Virginia Polytechnic Institute
Ph.D. Purdue University
Dr. Roxana Maiorescu's specialty is global public relations. Her work revolves around organizational culture, leadership, and crisis management. Prior to joining Emerson College, Roxana taught at Purdue University.
Williams, A.P., & Maiorescu, R. (2014). Evaluating candidate campaign e-mail messages in U.S presidential election 2012. In J.A. Hendricks & D. Schill (Eds.), Presidential Campaigning and Social Media. NY: Oxford University Press.
Maiorescu, R (in press). Public relations for the bereaved: Online interactions in a community for stillbirth and neonatal death charity. Public Relations Review.
AWARDS & HONORS
- Doctoral Merit Fellowship, University of North Carolina at Chapel Hill
- Alan H. Monroe Graduate Scholar, Purdue University
- Top Paper Award, International Academy of Business Disciplines
- Bilsland-Puskas Memorial Fellowship, Purdue University
Plank Center Educator Fellowship: General Motors Global Headquarters
Inclusive Excellence Faculty Fellow, Emerson College
Marketing and Sales, Distribution and Service Relationships (MK344)
Writing for Marketing Communication (MK621)
Global Public Relations (GM612)
Marketing and Marketing Communication (MK121)
Social Media: Connectivity, Interactivity, Buzz (MK358)