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Marketing Communication Faculty

James Rowean

Senior Executive-In-Residence (2004)
B.A. Boston College, M.A. Michigan State University

Mr. Rowean brings twenty-five years of professional experience in advertising and marketing to his teaching of integrated marketing communication.  A former account executive for Cronin/Wallwork Curry, Arnold Worldwide, and Campbell Ewald (Detroit), he also directed marketing for Dunkin Donuts and Bread & Circus/Whole Foods Supermarkets.

He has brand experience with Ocean Spray, Kimberly-Clark, Reebok, Timex, and Steinway Pianos.  Rowean has been a guest lecturer at Boston University, New York University, and Boston College.


Office: Walker 414B

Phone: 3407

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Marketing Communication instructor Peter Seronick talks about how the Internet has changed advertising in the past decade.
Jenna McPadden, double major in Marketing Communications and Writing, Literature and Publishing, explains how the breadth of her studies will prepare her for the working world.