Students Faculty & Staff Parents Alumni


Office of Diversity & Inclusion

Emerson College/4As Advertising & Marketing Exploration Program

Emerson College/4As Advertising & Marketing Exploration Program

Program Date: Saturday, April 26, 2014
Application Deadline: Monday, April 21, 2014

Career Services and the Office of Diversity & Inclusion announce the Spring 2014 Emerson College/4As Advertising & Marketing Exploration Program. In partnership with the American Association of Advertising Agencies (4As) and the Marketing Communication Department, the Emerson College/4As Advertising & Marketing Exploration Program is a one-day introductory immersion program set at one of Boston’s top advertising agencies.

With the goal of increasing the hire and retention of members of under-represented groups into the fields of advertising and marketing, as well as utilizing diversity and inclusion as platforms for change, the 4As looked to Emerson to develop a program for passionate and creative students to explore unthought-of potential career paths related to the advertising and marketing fields.

The Spring 2014 program will occur on Saturday, April 26, from 8:30 a.m. to 5:00 p.m. at Hill Holiday, 53 State Street, Boston. Students will be introduced to a real-world advertising firm, have opportunities to question a panel of industry experts, participate in a creative hands-on advertising project, and network with local advertising and marketing professionals. Breakfast and lunch will be provided.

The Emerson College/4As Advertising & Marketing Exploration Program seeks to develop a diverse and inclusive cohort of students and is open to all class years and majors. Students who are interested in learning more about the fields of advertising and marketing communication should strongly consider applying for the program. First year students and students in their sophomore year are strongly encouraged to apply. Space is limited to 25 participants.

Applicants should email their note of interest along with answers to the three questions below by email to careers@emerson.edu:

  1. Why do you believe diversity and inclusion are important aspects of the advertising and marketing field?
  2. Why do you believe you would be a qualified participant in the Emerson College/4As Advertising & Marketing Exploration Program?
  3. If selected, tell us what you hope to gain from the program.

Deadline: All applications must be submitted by 9:00 A.m., monday, APRIL 21, 2014.

PLEASE NOTE: The program is limited to 25 participants. Applicants will be notified by WEDNESDAY, APRIL 23, 2014, if they have been accepted into the program.


For further information, please contact the John Newton, Marketing Communication Department, john_newton@emerson.edu.